Privacy Policy
Your privacy is our priority. Learn how we collect, use, and protect your information.
Last updated: September 25, 2025
1. Introduction
VDressUp ("we," "our," or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our virtual try-on platform and related services (collectively, the "Service").
By using our Service, you consent to the data practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use the Service.
2. Information We Collect
2.1 Personal Information
We may collect personal information that you voluntarily provide to us when you:
- Register for an account or create a user profile
- Use our virtual try-on services
- Contact us for support or inquiries
- Subscribe to our newsletter or marketing communications
- Participate in surveys, contests, or promotions
This information may include:
- Name, email address, and contact information
- Company name and business information
- Payment and billing information
- Profile pictures and uploaded images for virtual try-on
- Communication preferences and feedback
2.2 Technical Information
We automatically collect certain technical information when you use our Service:
- Device information (type, operating system, browser)
- IP address and location data
- Usage patterns and interaction data
- Cookies and similar tracking technologies
- Performance and error logs
2.3 Virtual Try-On Data
When you use our virtual try-on features, we may collect:
- Images you upload for virtual try-on processing
- Product information and preferences
- Virtual try-on results and interactions
- Usage analytics and performance metrics
3. How We Use Your Information
We use the information we collect for the following purposes:
- Provide, maintain, and improve our virtual try-on services
- Process virtual try-on requests and generate results
- Manage your account and provide customer support
- Send important service updates and notifications
- Process payments and billing transactions
- Analyze usage patterns to enhance user experience
- Comply with legal obligations and enforce our terms
- Protect against fraud, abuse, and security threats
4. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:
4.1 Service Providers
We may share information with trusted third-party service providers who assist us in:
- AI processing and virtual try-on technology
- Cloud hosting and data storage
- Payment processing and billing
- Customer support and communication
- Analytics and performance monitoring
4.2 Legal Requirements
We may disclose your information if required by law or in response to:
- Valid legal requests from government authorities
- Court orders, subpoenas, or legal process
- Protection of our rights, property, or safety
- Prevention of fraud or illegal activities
4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction, subject to the same privacy protections outlined in this policy.
5. Data Security
We implement comprehensive security measures to protect your information:
- End-to-end encryption for data transmission
- Secure cloud storage with access controls
- Regular security audits and vulnerability assessments
- Employee training on data protection practices
- Incident response procedures for security breaches
- Compliance with industry security standards
While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but continuously work to improve our security measures.
6. Data Retention
We retain your information for as long as necessary to:
- Provide our services and maintain your account
- Comply with legal and regulatory requirements
- Resolve disputes and enforce our agreements
- Improve our services and user experience
Virtual try-on images are typically processed and deleted within 24-48 hours unless you choose to save them. Account information is retained until you delete your account or request data deletion.
7. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request access to your personal information
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information
- Portability: Request transfer of your data to another service
- Restriction: Request limitation of processing activities
- Objection: Object to certain processing activities
- Withdrawal: Withdraw consent for data processing
To exercise these rights, please contact us at privacy{{ config('app.brand_domain', 'vdressup.com') }}
8. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience:
- Essential Cookies: Required for basic website functionality
- Performance Cookies: Help us understand how you use our service
- Functional Cookies: Remember your preferences and settings
- Marketing Cookies: Used for targeted advertising (with consent)
You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect service functionality.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for international transfers, including:
- Standard contractual clauses approved by relevant authorities
- Adequacy decisions by data protection authorities
- Certification schemes and codes of conduct
- Binding corporate rules for intra-group transfers
10. Children's Privacy
Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we discover we have collected information from a child under 13, we will delete it promptly.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page
- Updating the "Last updated" date at the top of this policy
- Sending email notifications for material changes
- Providing in-app notifications for significant updates
Your continued use of the Service after any changes constitutes acceptance of the updated Privacy Policy.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: privacy{{ config('app.brand_domain', 'vdressup.com') }}
Phone: +94 77 772 8255
WhatsApp: +94 77 772 8255
Address: VDressUp Privacy Team, vdressup.com
Legal Disclaimer
This Privacy Policy is provided for informational purposes and does not constitute legal advice. While we strive to comply with applicable privacy laws including GDPR, CCPA, and other regional regulations, this policy may not cover all legal requirements in your jurisdiction. For specific legal advice regarding your privacy rights and obligations, please consult with a qualified legal professional.